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BABY born<sup>®</sup> - the perfect friend for your little girl
7 September 2018

BABY born® - the perfect friend for your little girl

The BABY born® range continues to expand with exciting products and themes. With accessories ranging from prams, cots and themed playsets there is something for every child’s interests and hobbies.

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Prima Toys is looking for Very Serious Toy Heroes
28 August 2018

Prima Toys is looking for Very Serious Toy Heroes

Do you think you have the super power and super personality to be @PrimaToys next Very Serious Toy Hero? Prima Toys is on the search for Very Serious Super Heroes to review awesome toys and help kids make the right choice.
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10 Simple tips for creating your awesome toy unboxing video at home!
28 August 2018

10 Simple tips for creating your awesome toy unboxing video at home!

By now you may have seen that Prima Toys is on the hunt for Very Serious Toy Heroes. You may have submitted your entry demo video or you may be waiting for the perfect opportunity to film your spectacular video.
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5 tips to choosing the perfect toy
25 June 2018

5 tips to choosing the perfect toy

Here is a list of helpful tips for choosing the right toys for your child.Children benefit the most from toys that are suitable for their developmental stage. That’s when play can contribute significantly to their growth and learning.

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Prima Toys launches Games Festival
17 May 2018

Prima Toys launches Games Festival

This winter season gather the family, make a date with your friends and play the latest, coolest boardgames and games! This season toy stores and retailers will be stocked with the most amazing games ever to hit shelves!
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The Top Toys for Easter
27 March 2018

The Top Toys for Easter

The Easter season is upon us, with children looking forward to the thrill, the excitement and the joy of eating chocolate eggs and going on an Easter Hunt! The March Hares have left their burrows and are hopping about, scouting all the wonderful places in which to hide Easter treats.

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It’s not a Lollipop, it’s a Pikmi Pops Surprise!
19 February 2018

It’s not a Lollipop, it’s a Pikmi Pops Surprise!

Meet some cute, plush characters full of scent and surprises! Pikmi Pops Surprise are the cutest little collectibles just waiting to be unwrapped! Just when you thought that the unboxing fun could not get any better, along come the collectible Pikmi Pops! Brought to South African toy shelves by...

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Baby Secrets!</br>The new collectibles on the block
16 February 2018

Baby Secrets!
The new collectibles on the block

Surprise! Is it a boy or a girl? Baby Secrets is the brand new collectibles range which features a unique and exciting element – children get to discover if their cute character is a boy or a girl by bathing them in water... 
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Surprise! The Little Live Pets Surprise Chicks are here
21 August 2017

Surprise! The Little Live Pets Surprise Chicks are here

As part of the Little Live Pets family, the Surprise Chicks are the latest offering from this innovative brand that brings you the most realistic toy pets to nurture and play with. The Surprise Chicks have a high quality touch sensor that ensures that the cute toy pet responds to your touch. Li...

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