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Wrapples – the new furry, interactive best friends!
19 March 2019

Wrapples – the new furry, interactive best friends!

Remember those slap bracelets that were so popular in the nineties? Well now there is a new toy on the shelf that combines the fun effect of slap bracelets with the adorable appeal of interactive toys to create a furry best friend called Wrapples.

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Iconic toy brand Little Tikes turns 50
6 March 2019

Iconic toy brand Little Tikes turns 50

The iconic toddler’s and children’s educational toy brand, Little Tikes is celebrating its 50th birthday this year! Known for its colourful, resilient, fun and educational toys, the brand continues to bring exciting new products to an already well-established and much-loved range.

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Celebrating Valentine’s Day with the kids
14 February 2019

Celebrating Valentine’s Day with the kids

Valentine’s Day is a celebration of love and togetherness and while it has traditionally been a time for couples to celebrate, it has evolved. Now everyone’s included in the gift-giving, gift-receiving and celebrations.

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Top Tech Toys for the Festive Season 2018
7 December 2018

Top Tech Toys for the Festive Season 2018

The Festive Season is officially upon us and this year tech toys are taking centre stage. Robotic toys continue to be a significant trend with an array of new, exciting products for gadget geeks of every age.

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Prima Toys’ Top 10 for the Festive Season
30 November 2018

Prima Toys’ Top 10 for the Festive Season

The Festive Season is upon us. And this year, parents, grandparents, aunts and uncles will not only be spoilt for choice, they’ll probably remember some of the toys from their own childhood. Nostalgia toys continue to make a serious comeback, together with collectibles and toys that incor...

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LeapFrog’s Educational Toys Prepare Your Child for a Lifetime of Learning
29 November 2018

LeapFrog’s Educational Toys Prepare Your Child for a Lifetime of Learning

Well-loved brand LeapFrog has launched an array of new, colourful, engaging and exciting children’s educational games and toys for 3 year olds upwards. The leader in innovative play solutions, LeapFrog toys and educational products encourage a child's curiosity and love of learning throug...

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Prima Toys is looking for Very Serious Toy Heroes
28 August 2018

Prima Toys is looking for Very Serious Toy Heroes

Do you think you have the super power and super personality to be @PrimaToys next Very Serious Toy Hero? Prima Toys is on the search for Very Serious Super Heroes to review awesome toys and help kids make the right choice.
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10 Simple tips for creating your awesome toy unboxing video at home!
28 August 2018

10 Simple tips for creating your awesome toy unboxing video at home!

By now you may have seen that Prima Toys is on the hunt for Very Serious Toy Heroes. You may have submitted your entry demo video or you may be waiting for the perfect opportunity to film your spectacular video.
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5 tips to choosing the perfect toy
25 June 2018

5 tips to choosing the perfect toy

Here is a list of helpful tips for choosing the right toys for your child.Children benefit the most from toys that are suitable for their developmental stage. That’s when play can contribute significantly to their growth and learning.

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