In The News

The Festive Season is officially upon us and this year tech toys are taking centre stage. Robotic toys continue to be a significant trend with an array of new, exciting products for gadget geeks of every age.

Something top secret is going on in shopville. But we’re excited to let the cat, or in this case, the Shopkins out of the bag. There are new Shopkins in town and they’re called Lil Secrets. Shopkins Lil' Secrets is the world of Shopville that is small enough to fit in the palm of yo...

To celebrate an important milestone for Shopkins – ten seasons and four years since they first appeared on toy shelves - Season 10 is a throwback to how it all started! Now fans can enjoy a miniature shopping experience, brought to life in a whole new way.

The Festive Season is upon us. And this year, parents, grandparents, aunts and uncles will not only be spoilt for choice, they’ll probably remember some of the toys from their own childhood. Nostalgia toys continue to make a serious comeback, together with collectibles and toys that incor...

Every little girl loves a good fairytale – there are handsome princes, scary witches, enchanted castles, high towers, fire-breathing dragons and mysterious beasts. And then there’s the most magical thing of all – the beautiful and utterly breath-taking ball gown that the princ...

Well-loved brand LeapFrog has launched an array of new, colourful, engaging and exciting children’s educational games and toys for 3 year olds upwards. The leader in innovative play solutions, LeapFrog toys and educational products encourage a child's curiosity and love of learning throug...

A.R.I.A’s Adventures is an exciting and educational toy that uses the latest Virtual and Augmented Reality technologies, bringing modern-day and prehistoric animals to life. A.R.I.A’s Adventures was created for children aged four years and older as an introduction to the exciting th...

The BABY born® range continues to expand with exciting products and themes. With accessories ranging from prams, cots and themed playsets there is something for every child’s interests and hobbies.