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Have you considered the benefits of play to you and your family?
30 May 2018

Have you considered the benefits of play to you and your family?

Like the food we eat, we need a diet that includes play, an essential ingredient for a healthy family life and child development. This is a guide to how busy families can make time to play together and reap the benefits without fuss and great expense. 

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LeapFrog My Pal Scout
21 July 2017

LeapFrog My Pal Scout

Leapfrog is a leader in bringing you toys that are both educational, relevant and fun. With the ethos that playing is learning, every product is designed with the child in mind. Different ages need different stimulation, so each and every Leapfrog product is created for a specific age group and th...
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Celebrate National Reading Month, even with the little ones
31 March 2017

Celebrate National Reading Month, even with the little ones

Reading is a vital part of life. From an early age we read at school, we read as teenagers for entertainment and as adults we read to acquire knowledge and information and to be transported to new worlds by amazing characters.

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March Learning Month
14 March 2017

March Learning Month

Prima Toys and LeapFrog encourage parents to make a point of celebrating the joy of reading in March National Reading Month.

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Introducing Children to Reading
24 January 2017

Introducing Children to Reading

Prima Toys and LeapFrog encourage parents to start introducing children to reading and literacy from an early age.
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